Strategy Director

Strategy · Knoxville, Tennessee
Department Strategy
Employment Type Full-Time
Minimum Experience Mid-level

Tombras, an independent, 330+ person, national full-service advertising agency seeks a brilliant Strategy Director to work alongside our Chief Strategy Officer. You'll live & breathe key brands & make major contributions to new business. You’re a clear, concise thinker & great storyteller, who can combine business perspective, deep brand DNA understanding, social & cultural sensitivity & audience insight into beautifully simple, inspiring strategies. You’ll create motivating stories that lead to big creative ideas, which start conversations, disrupt categories & build brands. 


 


You’ll be joining an Ad Age 2019 A-List Agency. Blurring the lines between a creative agency, a digital agency and a management consultancy, we are one of the largest and fastest growing independent agencies in North America. Our digital offering is married to the discipline and rigor of our Effie-winning strategists and Cannes Lion-winning creative directors. We are united by our philosophy: Connecting Data & Creativity for Business Results®. You’ll also be a part of a highly creative agency that has been recognized by Ad Age, Adweek, Communication Arts, Fast Company, Forbes and Fortune.


 The Strategy Director will be passionate about understanding the customer journey. You’ll love teaming up with great account people, strong creatives, big media thinkers, cutting edge social & digital specialists, rock star creative technologists and engineers, and passionate analytics people to make a difference everywhere & move the brand forward. You’ll have a lot of fun in a growing independent agency that’s got every discipline collaborating under one roof & is continually creating opportunities for good people as we pitch & win bigger & better brands. 


 


What you'll be doing: 


  • High comfort level talking with your audience, working with numbers, digging into brand DNA, brand experience & cultural environment to develop data driven insights 
  • Conduct qualitative & quantitative research formally and informally, to generate & test your insights & hypotheses & represent the voice of our audience throughout creative development
  • Create strategies to solve business problems that stand up to rigorous questioning--translating insights into clear briefs that inspire ideas worth talking about
  • Give inspiring brand briefings and convince clients with strong presentations
  • Ability to successfully field feedback & questions internally and with clients 
  • Work with creative teams to help to shape concepts & develop killer client presentations 
  • Dig into all the data to understand how the brand is doing--& how to optimize & evolve the work to make it even better
  • Develop strategies with an understanding of media, social, and digital ecosystems: how consumers use each platform and how a brand can participate authentically 
  • Be a subject matter expert on brands & culture in general, and on your brand’s audience & their attitudes, behaviors & media motivations in particular.


What you bring:


  • 9 - 12 years’ experience working in a strategy role within an agency; shopper marketing experience is a plus
  • Keen understating of digital channels and social media 
  • Previous experience mentoring and coaching junior Strategists
  • Passion for culture, tech, and trends; serve as a thought leader who translates trends into inspiration for agency teams
  • Natural instinct for human nature--a lover of technology and pop culture who is always 2 steps ahead and asks a plethora of questions
  • Bachelor’s degree or equivalent education (e.g. VCU, etc.) 


 


Why you’ll want to work at Tombras:


  • New, modern building in downtown Knoxville

  • Dog-friendly office

  • Casual dress

  • Highly collaborative and high-energy work environment

  • Competitive salaries

  • Benefits including health, dental, vision, life and disability insurance, 401(k) and more.

  • Company culture of promotions from within and an atmosphere allowing for varied and rapid career development


 


This position is based at our headquarters in Knoxville, Tennessee. If you haven’t heard, it’s one of the coolest cities (just ask HuffPost, Buzzfeed and Forbes). Seriously — if you’re lucky, we might help you relocate here.


This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities and activities may change or new ones may be assigned at any time with or without notice.


Job may require traveling overnight, driving long distances as required and sitting for extended periods of time with occasional walking and standing and occasionally lifting or carrying articles weighing less than 10 pounds


Tombras Offices and Locations:   New York City, NY   Charlotte, NC   Atlanta, GA    Washington, DC    Knoxville, TN    Nashville, TN

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  • Location
    Knoxville, Tennessee
  • Department
    Strategy
  • Employment Type
    Full-Time
  • Minimum Experience
    Mid-level